Our clients and those who regularly follow our blogs will already know that when it comes to financial planning, we…
#limerick
So, who remembers our “Familiarity Bias” Blog from April 2019? Not the Argentines it would appear.
There appears to be a lot of expressions that are unique to the Irish (or maybe it’s the same with every race and I am suffering from Familiarity Bias).
Last week at Metis Ireland, we hit a significant milestone. We broke through the €200 million assets under management barrier. This means that we manage over €200 million of investments and pensions on behalf of our clients.
I received an email last week from a fund manager inviting me to join a webinar. We get these types of ‘updates’ all the time, this particular one was called ‘What’s in Store for Markets for The Remainder of 2019’. Now, it could have come from any fund manager, who sent it doesn’t really matter, what matters is that these updates are a waste of time. How so?
Since we began our journey at Metis Ireland in early 2014, we’ve spent a lot of time and effort on marketing initiatives to make our brand synonymous with world class financial planning. We’ve engaged outside marketing experts to help us set out exactly what we do for our clients. It’s an ongoing challenge, because the reality is quite different from what most people think we do.
After some time spent Googling the number 17, there’s not much in the way of memorable facts about it. It’s the atomic number of chlorine, the number of sides in a heptadecagon and the number of syllables in a haiku… but otherwise it’s a pretty ordinary number.
Over the last few months we’ve looked closely at all the different ways our brains try to help us get through life, but end up stepping on our toes when it comes to investment. The purpose of this series has been to show you that while you can’t avoid these quirks (after all, they’ve developed over millions of years in the human psyche) you can at least be informed and spot them at work.
